Make Every Move

A Power Move

We help businesses take decisions driven by
qualitative research, in-depth analysis &
intelligent insights

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We Help Our Clients With

Enabling Informed Choices

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Re-Imagining Digital Insurance In
A Consumer-First Era

Developing insurakshak, a first-of-its-kind personalization tool that functions as the primary risk advisor for SBI General’s target users.

Extensive customer research & profiling

Breaking away from the existing customer journeys in India’s Insurance sector

We augmented vanilla nudges with behavioural science-based interventions for the user to have a completely informed buying experience

Extensive customer research
& profiling

Breaking away from the existing customer
journeys in India’s Insurance sector

We augmented vanilla nudges with behavioural science-based interventions
for the user to have a completely informed buying experience

Revamping Customer Journeys For
New Age Fintechs

Developing Onboarding and Engagement Strategies for a Neo-Banking and Lifestyle-driven Super App

In-depth user segmentation & behavior mapping to create user value propositions

Research conducted to benchmark product features against competitors

We revamped the onboarding and engagement approach for the firm across the initial customer lifecycle stages through tailored experiences and service recommendations.

round arrow

Revamping Customer Journeys For
New Age Fintechs

Developing Onboarding and Engagement Strategies for a Neo-Banking and Lifestyle-driven Super App

In-depth user segmentation & behavior mapping to create user value propositions

Research conducted to benchmark product features against competitors

We revamped the onboarding and engagement approach for the firm across the initial customer lifecycle stages through tailored experiences and service recommendations.

In-depth user segmentation & behavior
mapping to create user value propositions

Research conducted to benchmark
product features against competitors

We revamped the onboarding and engagement approach for the firm across the
initial customer lifecycle stages through tailored experiences and service recommendations.

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