Try : Insurtech, Application Development

AgriTech(1)

Augmented Reality(20)

Clean Tech(8)

Customer Journey(17)

Design(45)

Solar Industry(8)

User Experience(68)

Edtech(10)

Events(34)

HR Tech(3)

Interviews(10)

Life@mantra(11)

Logistics(5)

Strategy(18)

Testing(9)

Android(48)

Backend(32)

Dev Ops(11)

Enterprise Solution(29)

Technology Modernization(8)

Frontend(29)

iOS(43)

Javascript(15)

AI in Insurance(38)

Insurtech(66)

Product Innovation(58)

Solutions(22)

E-health(12)

HealthTech(24)

mHealth(5)

Telehealth Care(4)

Telemedicine(5)

Artificial Intelligence(147)

Bitcoin(8)

Blockchain(19)

Cognitive Computing(7)

Computer Vision(8)

Data Science(22)

FinTech(51)

Banking(7)

Intelligent Automation(27)

Machine Learning(47)

Natural Language Processing(14)

expand Menu Filters

CX Trends in Healthcare in the Middle East Region

The healthcare landscape in the Middle East has significantly transformed in the past few decades, driven by changing demographics and rapid digitalization. 

This blog explores the demographic insights from the region, the recent changes in digital healthcare, emerging customer experience (CX) trends, and strategies for healthcare companies to adapt.

Demographic Insights from the Region

The Middle East is a diverse region with varying healthcare needs and challenges. Understanding the demographics is crucial for healthcare providers and policymakers. Here are some key insights:

Population Growth: The demographics of the Middle East and North Africa (MENA) region show a highly populated, culturally diverse area spanning three continents. The class, cultural, ethnic, governmental, linguistic, and religious makeup of the region is highly variable.

From a CX standpoint, this poses exciting challenges for companies assisting the digitalization of the healthcare industry. On the one hand, technology needs to be modern and intuitive. On the other hand, the functionalities must be simple enough for the slightly aged population to use easily.

How Digital Healthcare has Evolved

The COVID-19 pandemic has accelerated the adoption of digital healthcare solutions in the region, as patients and providers sought to access and deliver healthcare services remotely and safely. According to a report by McKinsey, the percentage of consumers using telemedicine in Saudi Arabia and UAE increased from 9% before COVID-19 to 41% during COVID-19. Moreover, 80% of consumers said they would likely use telemedicine again post-pandemic.:

  • Telemedicine Adoption: Telehealth platforms have gained popularity, offering remote consultations, especially during the COVID-19 pandemic. OKADOC is a UAE-based platform connecting users with healthcare providers across the MENA region. OKADOC lets users find and book appointments with doctors, clinics, and hospitals online.
  • Health Apps: There’s been a surge in health and wellness apps, allowing patients to monitor their health and access information conveniently. GetBEE, a UAE-based platform that offers online consultation and coaching services, will enable users to access online sessions with experts in various fields, such as nutrition, fitness, wellness, and psychology. 
  • Electronic Health Records (EHRs): The adoption of EHR systems has improved data management and patient records accessibility.

The evolving healthcare landscape in the Middle East is leading to emerging CX trends:

As digital healthcare solutions become more prevalent and accessible in the region, customers expect more from their healthcare providers regarding quality, convenience, transparency, and personalization. Some of the emerging CX trends that are influencing the healthcare sector in the region are:

  • Customer-centricity: Customers want to be treated as individuals with unique needs and preferences. They want to have more control over their health choices and outcomes. They also want more access to information and feedback about their health status and treatment options. Nabta Health, a MENA-based application providing women’s health and wellness solutions, perfectly encapsulates this need. Nabta Health combines AI, blockchain, and IoT to offer personalized and holistic care for women. 
  • Omnichannel integration: Customers want seamless and consistent experiences across channels and touchpoints. They want to switch between online and offline modes without losing context or quality. They also want to have a single point of contact for all their healthcare needs. 
  • Value-based care: Customers want to receive value for their money. They want to pay for outcomes rather than inputs. They also want more transparency about the costs and benefits of different healthcare services. For example, the Egypt Ministry of Health’s Universal Health Insurance System is a comprehensive reform that aims to provide universal health coverage to all citizens by 2030. The system is based on a social health insurance model, where providers are contracted and paid based on the quality and outcomes of care they deliver.

To cater to these evolving trends, healthcare companies should consider the following strategies:

  • Invest in Technology: Allocate resources to implement advanced healthcare technologies such as AI, telemedicine, and EHR systems. Mantra Labs has worked extensively with prominent Healthcare providers in India and the USA to deliver top-notch successes for customers and patients. 
  • Training and Education: Healthcare professionals should be trained to use digital tools and provide compassionate care effectively.
  • Data Security: Ensure robust data security measures to protect patients’ sensitive information. 
  • Patient Engagement: Foster patient engagement through mobile apps, feedback systems, and personalized communication. Having an ecosystem approach with a 360-degree patient engagement plan is a must. 

Conclusion:

The Middle East region is at the forefront of healthcare transformation, with changing demographics and digitalization driving new CX trends. Healthcare companies that adapt and invest in these trends will meet patient expectations and provide more efficient and effective healthcare services.

Cancel

Knowledge thats worth delivered in your inbox

The Pet Tech Boom You Can’t Ignore: How Smart Devices Are Revolutionizing Pet Care

By :

What’s your first thought when you see a puppy strutting around in a tiny sweater or hear about luxury pet spas? Maybe, “That’s adorable!” or “Why don’t I have that life?” And let’s be honest—some pets have social media accounts with better engagement than most of us. Beyond the cuteness, these trends signal a deeper shift. The global pet care market is booming, with India’s pet Industry alone hitting $3.20 billion. It’s the age of pet tech, Today, pets are family—sharing our homes, routines, and emotional lives. 

It’s not just technology for convenience’s sake, these innovations address real pain points. By solving pet-owner concerns, pet tech transforms pet care into a proactive, data-driven, and deeply connected experience.

Innovations Driving the Pet Tech Revolution

Here’s how technology is reshaping the industry:

  1. AI-Powered Insights
    AI doesn’t just automate, it learns. Devices now recognize pet behavioral patterns of the pets to make personalized recommendations, whether it’s switching a pet’s diet or alerting owners to early signs of illness. 
  2. Wearable Tech
    These aren’t just GPS trackers; they’re fitness and health monitors for pets. From tracking activity levels to monitoring heart rates, wearable technology for pets is becoming an essential tool for modern pet parents. For instance, a dog recovering from surgery can wear a tracker to alert you if they’re too active, preventing injury.
  3. Smart Devices
    Automating routine tasks like feeding, watering, and waste management frees up time while ensuring your pet’s basic needs are met. Think smart pet feeders that portion meals based on your pet’s diet plan or self-cleaning litter boxes that operate automatically after every use.
  4. Telemedicine Platforms
    Virtual vet consultations are game-changers, especially in urban areas where time and traffic are challenges. Imagine spotting unusual behavior in your cat and connecting with a veterinarian online instantly through video for advice.
  5. Interactive Gadgets
    Smart pet toys and cameras aren’t just fun—they address pet anxiety, loneliness, and boredom. Treat-dispensing cameras let you check in on your dog and reward them with a snack while you’re away.

Startups: The Powerhouses of Pet Tech Innovation

Pet tech’s meteoric rise is fueled by ingenious startups redefining what’s possible:

  • Pet Wireless: Tailio, their health monitoring platform, combines non-wearable sensing devices, cloud-based analytics, and a mobile app. It empowers pet owners with insights and helps vets deliver superior care.
  • Dinbeat: This startup specializes in wearable tech for pets, offering devices that remotely monitor vital signs. Alerts via a mobile app ensure timely intervention.
  • Obe: By harnessing real-time consumption data, Obe’s digital wellness platform allows pet owners to make informed health and nutrition decisions. Early diagnosis capabilities are a game-changer.
  • Scollar: Their full-stack platform integrates a modular smart collar, mobile app, and cloud data service. Scollar offers comprehensive solutions for managing pet and livestock health.
  • Mella Pet Care: Known for its AI-assisted, non-rectal thermometer, Mella provides fast and non-invasive temperature readings. Its seamless integration with apps and patient management systems enhances diagnostics.

Globally, the pet tech industry is riding a wave of growth, driven by innovation and shifting consumer behaviors: Market reports predict continued expansion, highlighting the rise in demand for smart pet care solutions and personalized offerings.

Conclusion: A Revolution in the Making

Pet care technology is transforming, blending tradition with technology to create a seamless and smarter experience. As brick-and-mortar pet stores evolve with online conveniences like home delivery and smart pet toys become everyday essentials, the possibilities of pet tech are redefining what it means to care for our furry companions. Advanced analytics now tailor diets, grooming, and preventive care, ensuring our pets get the attention they deserve.

Yet, amidst all the innovation, the essence of pet care remains rooted in love, connection, and trust. While gadgets can simplify tasks, they can never replace the joy of a wagging tail, the warmth of a purr, or the bond that comes from shared moments. As we embrace this technological revolution in pet care, we must also prioritize ethical innovation—where privacy, security, and empathy lead the way.

At Mantra Labs, we are committed to building solutions that empower pet parents without compromising the human-animal bond.

The pet tech revolution isn’t just about innovation—it’s about elevating how we care for our pets, ensuring they live happier, healthier, and more connected lives. Whether you’re a pet parent, an industry leader, or simply curious about the future, one thing is clear: our pets aren’t just part of our lives; they’re part of our hearts. And with technology, we can give them the care they truly deserve.

Cancel

Knowledge thats worth delivered in your inbox

Loading More Posts ...
Go Top
ml floating chatbot