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Create IOT products and solutions – Part 1

It’s very interesting to see and understand how things are really working at the level of bytes and bits. In software, we rarely think about those details, as most of these things are abstracted so a software programmer can focus on just his piece while the hardware engineers and embedded programmers take care of making those intricate and complex circuit boards.

 

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Sometime back when we decided to do something in the space of IOT, we were complete newbies with absolutely no background, academic, or professional. But we learnt many things the hard way by trying, failing, and correcting. But perhaps as many people say, that may also be the best approach towards learning anything new.

Today with an experience of building an actual physical thing that listens, I feel more confident about the space, and our ability to replicate our success story for our clients as well. But what is that we build, and now a question of great debate, and subjectivity. I can perhaps think of some rules that an IOT product or initiative should bear in mind.

Before going forward, give it a thought

Does the device really help its customer? This is a very basic and moot question that every innovator and maker should ask themselves.

Does the product makes our life more safer, convenient, healthier, and happier? If the answer is yes for these questions, the product may find takers in the market.

A product must have a clear cut value proposition for its intended buyers. If the product is just a cool gadget, it will find utility only with a handful of users who will be very quick to move onto something more cooler as and when it’s available in market.

internet-of-things

Just having built something and pushing it off to the supply chain may not be of great help in building a sustainable business that will have a long term impact. One should think of constantly reinventing the product to make it better & more useful for its customers. Timely service, and a great customer support will go a long way in winning the confidence of the current active users, and the word of mouth publicity will help in winning more users till the product reaches a critical mass.

There are some challenges too

The challenge that we face today in IOT, especially industrial IOT is that existing chips that help the sensors transmit the data directly into cloud, consume a lot more power than what would be practical for widespread adoption in industries. But recent advancements in technology with the Qualcomm Cat M1 modules, and Verizon’s upgrading its infrastructure to allow ultra low band transmission at really affordable rates can be the right steps in the direction of making IOT really ubiquitous.

Security is another big challenge for mass adoption of IOT. Seeds of doubt about the device being sufficiently protected against hacking is one big reason why customers are still not able to fully give in to the idea of leaving their critical functions to a device. What if my smart locking system is hacked, and an intruder is able to hack his way inside my house?

An intrusion into house, or the smart lighting solution being hacked are still something not as much threatening as a possibility of a smart glucometer or a pacemaker being hacked. Risk of this nature can have life threatening consequences, and cannot be taken lightly.

These are valid questions which the IOT community will have to tackle head on. But I believe these questions or challenges are always there with any new technology. It takes time for ecosystem to mature to a level where issues of security are addressed, questions of viability, feasibility, and usability are addressed, and then mass adoption follows. The stage in which the current IOT development possibly is where developers and engineers worldwide are working in the direction of making IOT safer, and more useful for everyone. Soon it will be IOT for everyone.

Stay tuned for next article about some specific steps and questions to create an IOT Product.

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Sales Applications Are Disrupting More Than Just Sales

Sales success today isn’t about luck or lofty goals—it’s about having the right tools in your team’s hands, wherever they go. Following our earlier in-depth exploration of sales technology, we will now examine how cutting-edge sales apps are becoming the backbone of modern industries, transforming complex workflows into seamless, growth-driving machines.

From retail to healthcare, logistics to real estate, businesses are deploying sales applications to enhance operational transparency, cut redundant tasks, and build intelligent sales ecosystems. These tools are not only digitizing workflows—they’re driving growth, improving engagement, and redefining how field teams operate.

Lead Ecosystems: Unified visibility across channels

One app. Five workflows. Zero friction.

A leading insurance brand relaunched their app—a sleek, powerful sales companion that’s turning everyday agents into top performers.

No more paperwork. More time to sell.

Here’s what changed:

  • Every visit is tagged, tracked, and followed through. Renewals? Never missed. Leads? Fully visible.
  • Attendance and reimbursements went on autopilot. No more manual logs. No more chasing approvals.
  • New business and renewals are tracked in real time, with accurate forecasting that sales leaders can finally trust.
  • Dashboards are clean, configurable, and useful—insights that move the business, not just report on it.
  • Seamless Integrations. API connectivity with Darwin Box, IMD Master Data, and SSO authentication for a unified experience.

The result? A field team that moves faster, sells better, and works smarter.

Retail: Taking Orders from the Frontline—Smartly

Field sales agents in retail, especially FMCG, used to rely on gut instinct. Now, with intelligent sales applications:

  • AI recommends what to upsell or cross-sell based on previous order patterns
  • Real-time stock availability and credit status are visible in the app
  • Geo-fencing ensures optimized route planning
  • Built-in payment collection modules streamline transaction closure

Healthcare: Structuring Sales with Compliance and Precision

Healthcare leaders don’t need more reports—they need better visibility from the field.  Whether it’s engaging hospital networks, onboarding clinics, or enabling diagnostics at the last mile, everything needs precision, compliance, and clarity. 

Mantra Labs helped a leading healthcare enterprise design a sales app that integrates knowledge, compliance, performance, and recognition, turning frontline agents into informed, aligned, and empowered brand advocates. 

Here’s what it delivers:

  • Role-based onboarding that keeps every level of the field force aligned and accountable
  • Escalation mechanisms are built into the system, driving transparency across commissions and performance reviews
  • A centralized Knowledge Hub featuring healthcare news, service updates, and training modules to keep reps well-informed
  • Recognition modules that celebrate milestones, boost morale, and reinforce a culture of excellence

Now, the field agents aren’t just connected—they’re aligned, upskilled, and accountable.

Real Estate: From Cold Calls to Smart Conversions

For real estate agents, timing and personalization are everything. Sales applications are evolving to include:

  • Virtual site tour integration for remote buyers
  • Mortgage and EMI calculators to increase buyer confidence
  • WhatsApp-based lead capture and nurture sequences
  • CRM integration for inventory updates and automatic scheduling

Logistics: From Chaos to Control in Field Coordination

Field agents in logistics are switching from clipboards to real-time command centers on mobile. Modern sales applications offer:

  • Live delivery status and route deviation alerts
  • Automated dispute reporting and issue resolution tracking
  • Fleet coordination through integrated GPS modules
  • Customer feedback capture and SLA dashboards

What’s new & what’s next in Sales Applications?

Here’s what’s pushing the next wave of innovation:

  • Voice-to-Text Logging: Agents dictate notes while on the move.
  • AI-Powered Nudges: Apps that suggest next-best actions based on behavior.
  • Omnichannel Communication: In-app chat, WhatsApp, email—unified.
  • Role-Based Dashboards: Different data views for admins, managers, and field reps.

What does this mean for Business Leaders?

Sales Applications are not just tactical tools. They’re platforms for transformation. With the right design, integrations, and analytics, they:

  • Replace guesswork with intelligence
  • Reduce the cost of delay and manual labor
  • Improve agent accountability and transparency
  • Speed up decision-making across hierarchies

The future of field sales lies in intuitive, AI-driven applications that adapt to every industry’s nuances. At Mantra Labs, we work closely with enterprises to custom-build sales applications that align with business objectives and ground-level realities.

Conclusion: 

If your agents still rely on Excel trackers and daily call reports, it’s time to reimagine your sales operations. Let us help you bring your field operations into the future—with tools that are fast, field-tested, and built for scale.

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