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Create IOT products and solutions – Part 1

It’s very interesting to see and understand how things are really working at the level of bytes and bits. In software, we rarely think about those details, as most of these things are abstracted so a software programmer can focus on just his piece while the hardware engineers and embedded programmers take care of making those intricate and complex circuit boards.

 

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Sometime back when we decided to do something in the space of IOT, we were complete newbies with absolutely no background, academic, or professional. But we learnt many things the hard way by trying, failing, and correcting. But perhaps as many people say, that may also be the best approach towards learning anything new.

Today with an experience of building an actual physical thing that listens, I feel more confident about the space, and our ability to replicate our success story for our clients as well. But what is that we build, and now a question of great debate, and subjectivity. I can perhaps think of some rules that an IOT product or initiative should bear in mind.

Before going forward, give it a thought

Does the device really help its customer? This is a very basic and moot question that every innovator and maker should ask themselves.

Does the product makes our life more safer, convenient, healthier, and happier? If the answer is yes for these questions, the product may find takers in the market.

A product must have a clear cut value proposition for its intended buyers. If the product is just a cool gadget, it will find utility only with a handful of users who will be very quick to move onto something more cooler as and when it’s available in market.

internet-of-things

Just having built something and pushing it off to the supply chain may not be of great help in building a sustainable business that will have a long term impact. One should think of constantly reinventing the product to make it better & more useful for its customers. Timely service, and a great customer support will go a long way in winning the confidence of the current active users, and the word of mouth publicity will help in winning more users till the product reaches a critical mass.

There are some challenges too

The challenge that we face today in IOT, especially industrial IOT is that existing chips that help the sensors transmit the data directly into cloud, consume a lot more power than what would be practical for widespread adoption in industries. But recent advancements in technology with the Qualcomm Cat M1 modules, and Verizon’s upgrading its infrastructure to allow ultra low band transmission at really affordable rates can be the right steps in the direction of making IOT really ubiquitous.

Security is another big challenge for mass adoption of IOT. Seeds of doubt about the device being sufficiently protected against hacking is one big reason why customers are still not able to fully give in to the idea of leaving their critical functions to a device. What if my smart locking system is hacked, and an intruder is able to hack his way inside my house?

An intrusion into house, or the smart lighting solution being hacked are still something not as much threatening as a possibility of a smart glucometer or a pacemaker being hacked. Risk of this nature can have life threatening consequences, and cannot be taken lightly.

These are valid questions which the IOT community will have to tackle head on. But I believe these questions or challenges are always there with any new technology. It takes time for ecosystem to mature to a level where issues of security are addressed, questions of viability, feasibility, and usability are addressed, and then mass adoption follows. The stage in which the current IOT development possibly is where developers and engineers worldwide are working in the direction of making IOT safer, and more useful for everyone. Soon it will be IOT for everyone.

Stay tuned for next article about some specific steps and questions to create an IOT Product.

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The Pet Tech Boom You Can’t Ignore: How Smart Devices Are Revolutionizing Pet Care

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What’s your first thought when you see a puppy strutting around in a tiny sweater or hear about luxury pet spas? Maybe, “That’s adorable!” or “Why don’t I have that life?” And let’s be honest—some pets have social media accounts with better engagement than most of us. Beyond the cuteness, these trends signal a deeper shift. The global pet care market is booming, with India’s pet Industry alone hitting $3.20 billion. It’s the age of pet tech, Today, pets are family—sharing our homes, routines, and emotional lives. 

It’s not just technology for convenience’s sake, these innovations address real pain points. By solving pet-owner concerns, pet tech transforms pet care into a proactive, data-driven, and deeply connected experience.

Innovations Driving the Pet Tech Revolution

Here’s how technology is reshaping the industry:

  1. AI-Powered Insights
    AI doesn’t just automate, it learns. Devices now recognize pet behavioral patterns of the pets to make personalized recommendations, whether it’s switching a pet’s diet or alerting owners to early signs of illness. 
  2. Wearable Tech
    These aren’t just GPS trackers; they’re fitness and health monitors for pets. From tracking activity levels to monitoring heart rates, wearable technology for pets is becoming an essential tool for modern pet parents. For instance, a dog recovering from surgery can wear a tracker to alert you if they’re too active, preventing injury.
  3. Smart Devices
    Automating routine tasks like feeding, watering, and waste management frees up time while ensuring your pet’s basic needs are met. Think smart pet feeders that portion meals based on your pet’s diet plan or self-cleaning litter boxes that operate automatically after every use.
  4. Telemedicine Platforms
    Virtual vet consultations are game-changers, especially in urban areas where time and traffic are challenges. Imagine spotting unusual behavior in your cat and connecting with a veterinarian online instantly through video for advice.
  5. Interactive Gadgets
    Smart pet toys and cameras aren’t just fun—they address pet anxiety, loneliness, and boredom. Treat-dispensing cameras let you check in on your dog and reward them with a snack while you’re away.

Startups: The Powerhouses of Pet Tech Innovation

Pet tech’s meteoric rise is fueled by ingenious startups redefining what’s possible:

  • Pet Wireless: Tailio, their health monitoring platform, combines non-wearable sensing devices, cloud-based analytics, and a mobile app. It empowers pet owners with insights and helps vets deliver superior care.
  • Dinbeat: This startup specializes in wearable tech for pets, offering devices that remotely monitor vital signs. Alerts via a mobile app ensure timely intervention.
  • Obe: By harnessing real-time consumption data, Obe’s digital wellness platform allows pet owners to make informed health and nutrition decisions. Early diagnosis capabilities are a game-changer.
  • Scollar: Their full-stack platform integrates a modular smart collar, mobile app, and cloud data service. Scollar offers comprehensive solutions for managing pet and livestock health.
  • Mella Pet Care: Known for its AI-assisted, non-rectal thermometer, Mella provides fast and non-invasive temperature readings. Its seamless integration with apps and patient management systems enhances diagnostics.

Globally, the pet tech industry is riding a wave of growth, driven by innovation and shifting consumer behaviors: Market reports predict continued expansion, highlighting the rise in demand for smart pet care solutions and personalized offerings.

Conclusion: A Revolution in the Making

Pet care technology is transforming, blending tradition with technology to create a seamless and smarter experience. As brick-and-mortar pet stores evolve with online conveniences like home delivery and smart pet toys become everyday essentials, the possibilities of pet tech are redefining what it means to care for our furry companions. Advanced analytics now tailor diets, grooming, and preventive care, ensuring our pets get the attention they deserve.

Yet, amidst all the innovation, the essence of pet care remains rooted in love, connection, and trust. While gadgets can simplify tasks, they can never replace the joy of a wagging tail, the warmth of a purr, or the bond that comes from shared moments. As we embrace this technological revolution in pet care, we must also prioritize ethical innovation—where privacy, security, and empathy lead the way.

At Mantra Labs, we are committed to building solutions that empower pet parents without compromising the human-animal bond.

The pet tech revolution isn’t just about innovation—it’s about elevating how we care for our pets, ensuring they live happier, healthier, and more connected lives. Whether you’re a pet parent, an industry leader, or simply curious about the future, one thing is clear: our pets aren’t just part of our lives; they’re part of our hearts. And with technology, we can give them the care they truly deserve.

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